Scale your B2B SaaS with a predictable growth engine

We help B2B SaaS companies achieve predictable growth, from building a category-leading brand, to capturing existing demand, to boosting revenue through PLG and sales enablement.

A proven track record in growing B2B SaaS companies

5
exits in the last 5 years
60+
years of joint experience
15+
new markets launched
30+
companies grown, from €1m to €100m ARR.
500+
professionals hired & coached

We appreciate the unique features of growing a B2B SaaS business

Buyers vs. Users
Product Showcasing
Try before you buy
User Activation
Feature Upsell
Growth Loops
Churn Prevention
Data Protection

Growing a B2B SaaS is challenging and requires the right approach

>90% of your potential ideal buyers are currently not looking to buy

  • Don't just compete with for the <10% of buyers currently in market
  • Create s scalable strategy that goes after all your ideal buyers
  • Build a brand that generates demand for long-term scale
  • Make every single deal count

Building your predictable Growth Engine

  • Nail your ICP and positioning for a strong strategic foundation
  • Build a thought-leading brand that generate demand and stays top-of-mind
  • Capture existing intent in the market with the right proposition, in the right place, at the right time
  • Leverage marketing to support product and sales and make every deal count

Choose the right tactics for your product and market

  • Identify the right tactics to support your growth strategy
  • Balance quick wins with long-tem scalability
  • Eliminate gaps throughout the customer journey
  • Adapt to new challenges as you grow and the market evolves

We set you up to scale and make ourselves obsolete in <9 months.

Our fractional team embeds itself in your organization and supports your growth from strategy, to tactics, to execution.

Strategy & Audit

We build you a strong strategic foundation for predictable growth.
Strategy Kickoff
Funnel Analysis
Market Analysis
ICP & Journeys
Positioning
Messaging
GTM Planning
Growth Levers

Tactical Execution

We build and optimize your in-house B2B growth engine
SEA & SEO
Content Marketing
Website Optimization
Linkedin Ads
Automated Outbound
Automation and Nurture
Sales Enablement
ABM
Marketing Ops
Market Expansion
Hiring & Handover  (+- 2months)
Around this point, we involve our technical experts
OUR TEAM

B2B SaaS Experts who've done it before. No outsourcing to juniors.

Joliene van Grieken
Founding Partner
Clement Dumont
Founding Partner
Ferdinand Goetzen
Founding Partner
Tobias Liebsch
Thought Leadership Lead
Ysabel Camus
Sr. Growth Manager
GTM
Messaging
Demand Gen
Thought Leadership
Marketing Ops
Growth Strategy
Market Expansion
Branding
Positioning
Community
Partnerships
Lead Gen
SEO
SEA
ABM
PLG
Sales Enablement
Data Automation
Content
Experimentation
Find out more about us and what we do

We're not just another marketing agency

All the perks of an in-house team with none of the risk. Our service is designed to give you quick impact while setting you up to scale.
 
Strategic Experience
Hands-on execution
Market understanding
No dependency
In-house capabilities
Flexible, low risk
Quick impact
Consultant
Agency
In-House Team
The Growth Syndicate
TGS

Featured: B2B SaaS Case Study

Not ready for our full-service approach?

Marketing & growth audit
We dive into your product, market, ICP, positioning and funnel and identify actionable opportunities for growth.
Advisory & Coaching
We help you (and / or your team) take on your biggest challenges and guide you through your marketing & growth efforts.
Tailored Workshops
We create custom workshops to help you tackle challenges, level-up on certain skills or brainstorm strategies.

"The Growth Syndicate helped us refine our ICPs, overhaul our website positioning & messaging, and test, validate various channels. Thanks to their help, we're now in a stronger position to effectively scale Appetize across a variety of use-cases and customer profiles."

Rogier Trimpe
VP Revenue at Appetize

Let's start building your B2B SaaS growth engine.

Get in touch