Scale your B2B SaaS with a predictable growth engine
We help B2B SaaS companies achieve predictable growth, from building a category-leading brand, to capturing existing demand, to boosting revenue through PLG and sales enablement.
A proven track record in growing B2B SaaS companies
5
exits in the last 5 years
60+
years of joint experience
15+
new markets launched
30+
companies grown, from €1m to €100m ARR.
500+
professionals hired & coached
We appreciate the unique features of growing a B2B SaaS business
Buyers vs. Users
Product Showcasing
Try before you buy
User Activation
Feature Upsell
Growth Loops
Churn Prevention
Data Protection
Growing a B2B SaaS is challenging and requires the right approach
>90% of your potential ideal buyers are currently not looking to buy
Don't just compete with for the <10% of buyers currently in market
Create s scalable strategy that goes after all your ideal buyers
Build a brand that generates demand for long-term scale
Make every single deal count
Building your predictable Growth Engine
Nail your ICP and positioning for a strong strategic foundation
Build a thought-leading brand that generate demand and stays top-of-mind
Capture existing intent in the market with the right proposition, in the right place, at the right time
Leverage marketing to support product and sales and make every deal count
Choose the right tactics for your product and market
Identify the right tactics to support your growth strategy
Balance quick wins with long-tem scalability
Eliminate gaps throughout the customer journey
Adapt to new challenges as you grow and the market evolves
We set you up to scale and make ourselves obsolete in <9 months.
Our fractional team embeds itself in your organization and supports your growth from strategy, to tactics, to execution.
Strategy & Audit
We build you a strong strategic foundation for predictable growth.
Strategy Kickoff
Funnel Analysis
Market Analysis
ICP & Journeys
Positioning
Messaging
GTM Planning
Growth Levers
Tactical Execution
We build and optimize your in-house B2B growth engine
SEA & SEO
Content Marketing
Website Optimization
Linkedin Ads
Automated Outbound
Automation and Nurture
Sales Enablement
ABM
Marketing Ops
Market Expansion
Hiring & Handover (+- 2months)
Around this point, we involve our technical experts
OUR TEAM
B2B SaaS Experts who've done it before. No outsourcing to juniors.
All the perks of an in-house team with none of the risk. Our service is designed to give you quick impact while setting you up to scale.
Strategic Experience
Hands-on execution
Market understanding
No dependency
In-house capabilities
Flexible, low risk
Quick impact
Consultant
Agency
In-House Team
The Growth Syndicate
TGS
Featured: B2B SaaS Case Study
Recruitee / Tellent
Recruitee was founded in Amsterdam in 2015 and quickly became a disruptive force in the European HR tech landscape. Starting with a mid-market focus, Recruitee would go on to become the go-to applicant tracking system for mid-sized business and corporate enterprises alike.
We dive into your product, market, ICP, positioning and funnel and identify actionable opportunities for growth.
Advisory & Coaching
We help you (and / or your team) take on your biggest challenges and guide you through your marketing & growth efforts.
Tailored Workshops
We create custom workshops to help you tackle challenges, level-up on certain skills or brainstorm strategies.
"The Growth Syndicate helped us refine our ICPs, overhaul our website positioning & messaging, and test, validate various channels. Thanks to their help, we're now in a stronger position to effectively scale Appetize across a variety of use-cases and customer profiles."