The Growth Syndicate

"The Growth Syndicate helped us refine our ICPs, overhaul our website positioning & messaging, and test, validate various channels. Thanks to their help, we're now in a stronger position to effectively scale Appetize across a variety of use-cases and customer profiles."

Rogier Trimpe

VP Revenue at Appetize

"We had been struggling to really nail down our desired positioning for two years. The Growth Syndicate live and breathe growth and marketing and simply just 'get it'. It’s made a huge difference for us and would recommend them to anyone in B2B.""

Werner Bastianen

Founder at Stijlbreuk

"The Growth Syndicate really helped us figure out our positioning and did an amazing job coaching the team and helping us develop our in-house capabilities."

Matias Rodisevich

CEO & Founder at PR Lab

"Really impressed that you were able to help us set up such a strong demand generation engine in such a short period of time!"

Moodi Mahmoudi

Co-Founder & CEO at NEXT

“It was a real pleasure working with you, you helped us lift the ceiling and grow into over 75 different countries!”

Perry Oostdam

Co-Founder Recruitee

“You helped put Impraise on the map and your team's efforts were instrumental for the growth of the company!”

Bas Kohnke

Co-Founder Impraise

Frequently asked questions

How does The Growth Syndicate work?

We help b2b companies grow from €1m to €100m ARR by developing and implementing tailored marketing & growth strategies. Our ultimate goal is to help you build a scalable growth engine and to make ourselves obsolete, leaving you with the ability to drive growth forward in a sustainable and effective way.

How we do this, depends on the stage your company is in. Everything we do is 100% tailored to your use-case, your market and your means & goals.

We usually start with a deep-dive into your current market, ICPs and commercial funnel. On the basis of that, we create a clear growth strategy, identify the best growth levers to pull and test + execute key growth initiatives that ultimately drive revenue.

For companies looking to tackle a specific problem or challenge we also offer support through workshops, audits, coaching and advisory.

Either way, we set you up for long-term growth in the way that suits your business best.

What makes you different from a marketing agency?

Simply put, we're not an agency. We are a team of proven growth leaders and technical specialists that leverage our experience, networks and expertise to help you grow.

What you see is what you get. We do not outsource any work to juniors and we don't use a cookie-cutter approach. Instead, we embed ourselves in your team and work holistically across the customer journey, tailoring our approach to your use-case and needs.

Most importantly, we don't make you dependent on us. We make sure you keep all the knowledge, processes and initiatives in-house and ultimately aim to make ourselves obsolete.

What services do you offer?

We support companies in their growth in a number of different ways:

Interim / Fractional Growth: Perfect for companies that need help developing their strategy and building a growth engine from the ground up. We join your company on an interim basis to lead growth, with a strategic, yet hands-on approach. You get the power of 3 seasoned marketing & growth experts covering a full range of expertise.

Marketing & Growth Audit: Sometimes you just need someone with experience to assess your current set up and make concrete recommendations that you can implement yourself. In our audits, we do a deep dive into your current growth strategy efforts (product, market, ICP, positioning, funnel) and help you identify you biggest growth opportunities..

Growth Advisory & Coaching: We offer marketing & growth advisory or coaching on a continuous basis. Ideal for companies who want want to level up their team / leaders, spar on strategy, get expert input on key initiatives and maximize their chances of success.

Growth Workshops & trainings: We create custom workshops and trainings for teams that want to dive deep into a specific topic or challenge. Made for levelling up your team and de-risking important projects and decisions.

What are the criteria for working with you?

We only work with a handful of customers at any given time to ensure we can focus and deliver. We also only work with companies where we are sure that we can have the maximum impact.

The main criteria for working with us is that you need to be a b2b company (e.g. SaaS or marketplace).

For our interim / fractional service, you should have strong signs of product-market fit and at least €500K in ARR or €1m in funding. Most importantly, we like to hit the ground running, so be ready to move fast and to implement changes rapidly once we get started.

For earlier stage companies, we suggest you check out our other services such as workshops or advisory, which we can tailor to you're stage, challenges and goals.
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What is your pricing?

Our fees vary depending on which service you opt for. Get in touch with us to discuss your needs and find out more about our pricing.

Do you only work with B2B companies?

Yes. We have over 30 years of combined experience successfully helping b2b software companies grow.

We know what we’re good at and that’s what we like to focus on.

We help B2B tech companies grow from €1M to €100M in revenue.

We help you on a fractional basis and build everything in-house!

Strategy & Audit

Tactical Execution

OUR TEAM

Fractional help from proven experts. No outsourcing to juniors.

Joliene Van Grieken

Clement Dumont

Ferdinand Goetzen

Why choose us?

Some of the companies we've helped grow

3D Hubs / Protolabs

Impraise (acquired by BetterUp)

Recruitee / Tellent

Reveall / NEXT

Need something specific? We can help there too.

We've done this before

5

30+

15+

30+

500+